Ducati Supersport Image: Newspress/Ducati
Bike Shows, motorcycles, motorcycling, Motoring News, new models

Delicious Ducati takes Eicma ‘best in show’

  • 12 appearances, eight wins, at Eicma
  • 31% of show/site voters said ‘Ducati’
  • ‘Sport bike for everyday use, too
Ducati Supersport Image: Newspress/Ducati
BEST IN SHOW: ducati Supersport. Image: Newspress/Ducati

MILAN, Italy – The Ducati SuperSport has been declared the most beautiful bike of the 2016 Eicma motorcycle show – for the eighth time.

This year’s (2016) event was the 74th, a five-day extravaganza of bikes and all that goes with them, and throughout that time Italian magazine Motocliclismo ran a survey asking show visitors to vote for the “queen machine”.

New versions of the SuperSport have, the bikemaker says, appeared 12 times at Eicma over the years and eight of them have been elected Queen of the Show.


That Ducati – named for a Venetian (Italian) gold or silver coin used from medieval times right up to the early 20th century – is an Italian brand, Eicma (Esposizione Internazionale Ciclo Motociclo Accessori) is an Italian event.

We’d guess the Supersport stood a pretty good chance every time.

READ MORE Ducati features on Carman’s Corner

More than 12 000 fans expressed their preference and the SuperSport was deemed “best-looking” by both them and the show’s website – 31% of those who voted.


The votes were counted on Sunday (November 13), the final day of the show, at the “Motociclismo” stand in front of a large crowd and the award was accepted by Julien Clement, Ducati’s senior designer and designer of the SuperSport.

‘QUEEN OF THE SHOW’: Ducati’s SuperSport 1000cc was voted ‘most beautiful bike’ at the 2016 Eicma motorccle show in Italy. Image: Newspress/Ducati

The “most beautiful bike of the show” prizegiving, show organisers said, came at the end of an intense week of exhibitions and events with total visitor numbers higher than those of the previous year and probably a record.

Ducati told The Corner in a media release that the SuperSport was designed for riders “who love a sports-inspired bike that is comfortable on everyday roads”.
It’s seen by its maker as “a fun, versatile and accessible bike with the look and spirit of a real Ducati sports bike thanks to its rideability, active safety”. It comes with anti-lock brakes and traction control and, Ducati adds, “a high value of its equipment in relation to price and long service intervals”.


It’s powered by a 937cc Testastretta twin-cylinder engine capable of 85kW and has three Riding Modes (Sport, Touring, Urban). The rider and pillion are protected by a height-adjustable Plexiglas windscreen and the rider’s knees clasp a 16-litre fuel tank.

The SuperSport S version has fully-adjustable Öhlins suspension, Ducati Quick Shift gearbox and a pillion seat. Each is also available, as accessories, for the SuperSport.

Ducati had seven models at the show: five from the “hyper-technological” 1299 Superleggera to the new Monster 797 and 1200, the new Multistrada 950, the SuperSport and two Ducati Scramblers (the Desert Sled and the Cafè Racer).

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