Buyers' advice, driving tips, Motoring News, road safety

Drunk driving – and the terrifying ripple effect of alcohol

  • Talking alcohol: Horror of drunk driving
  • Goggles show just what you’re doing
  • Women remember family tragedies
WATCH YOUR STEP: Driving a car would be way, way, more dangerous. Image: Supplied
WATCH YOUR STEP: Driving a car would be way, way, more dangerous. Image: Supplied

JOHANNESBURG, Gauteng – Gauteng Women in Insurance, at a recent networking event, used the theme of ‘The Ripple Effect’ to show how one event – in this case drunk-driving – can have many consequences on people.

Road safety organisation MasterDrive was there to share its drunk-buster and give the female attendees a personal view of how alcohol impairs vision.

Nicky Eveleigh, chairperson at GWII, shared the experience which left her family devastated: her brother-in-law, Jordan Eveleigh, was killed in a crash involving a drunk driver.  Their lives were irrevocably changed.

GETTING DISTORTED: A volunteer tries out the make-you-feel-drunk goggles. Image: Supplied
GETTING DISTORTED: A volunteer tries out the make-you-feel-drunk goggles. Image: Supplied

Some time later Eveleigh was thinking about the person who changed their lives.

  • Where were they now?
  • What are they doing?
  • How have their lives changed?
  • And how do they live with themselves?

Caro Smit from South Africans against Drunk Driving (SADD) was also there to share her devastating experience: 13 years earlier her son had been killed by a car driven by somebody who elected to drive despite discouragement from others.

On her way home she collided with the 23-year-old. He was killed.

That event inspired Smit to start SADD to emphasise to all drivers the folly of drinking then driving. She’s committed to improving road safety by reducing the number of people who drink then drive.

SIMULATION IN STRIDES

MasterDrive took the opportunity to share its ‘drunk-buster challenge’. Some attendees  tried the specialised goggles that simulate the effect of drinking, MasterDrive’s MD Eugene Herbert says the test can be amusing to those watching – but also frightening.

“With a sober mindset, nobody who tries the goggles would even think of getting behind the wheel with them on. Yet, many people who have had a few drinks DO just that despite impaired vision and reactions.”

TALKING THE TALK: Masterdrive MD Eugene Herbert
TALKING THE TALK: Masterdrive MD Eugene Herbert. Image: Supplied

Herbert added: “I applaud Nicky and Caro’s courage in sharing their first-hand experiences with drunk drivers and their devastating effect on their lives.

”People can be told a million times not to drink and drive but no message is as powerful as seeing the effect on real people.

”Together with our practical demonstration of how vision is impaired by alcohol I hope there will be an even greater effect in the fight against drink driving.”

READ MORE road safety features on Carman’s Corner

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