Motoring News

Eagle still flying! New challenge for industry expert

MIDRAND, Gauteng – One of the most genial guys in the South African auto trade, Graham Eagle, has been appointed chief executive officer of Fiat Chrysler Automobiles South Africa.

He took over on July 26 2018 from Robin van Rensburg who will pursue other opportunities.

FCA SA completed its transition into a single trading entity as part of the global merger of the Fiat and Chrysler brands under Van Rensburg and the board is reported as wishing him well.

GRAHAM EAGLE: New challenge with Honda SA. Image: Quickpic
GRAHAM EAGLE: New challenge with Honda SA. Image: Quickpic

Eagle has more than 40 years’ automotive; now his mandate is to continue building efficiencies and benefits for customers, dealers and partners.


He gained experience with the Nissan Group and later Honda Motor SA. He introduced the Fiat Uno into southern Africa so is no stranger to the Fiat brand.

His career started with Nissan as a project engineer but he moved to Honda to spend four years as divisional manager for automobiles before becoming general manager for sales and marketing.

In 2009 he was promoted to sales and marketing director and in 2014 to director of operations.

In April 2016 Honda Japan requested his corporate age-mandated retirement be delayed for him to start two years as vice-president for southern African operations.

READ MORE FCA features on Carman’s Corner

FCA said Eagle’s ”formidable motor industry experience” would be a major benefit not only to FCA internally but also to the dealer network, the supplier base – and to customers.

FCA says he’s on a number of industry forums, has a strong track record of achievement and success, and high-level negotiation skills along with an excellent understanding of statutory corporate responsibilities.

Eage is married, has a son, and describes himself as ”a motoring fanatic”.

  • Carman’s Corner wishes him well in his new challenge. Go, Graham!

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