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Awesome Audi Q8: The new face of the Q family

  • New top SUV model for Audi’s Q range
  • ‘Luxurious coupé for business and pleasure’
  • More of Audi’s progressive design language
2019 AUDI Q8: Image: Audi

CAPE TOWN, South Africa – Audi believes its new Q8 super car has brought together the best of twoworlds – the elegance of a four-door luxury coupé and the practical talents of a large SUV and sales staff in South Africa will be waiting for you on May Day (May 1 2019).

And it will be no call for help – The Corner believes the Q8 could very well win many ‘Best Car’ awards during the coming year.

The units have a ”generously dimensioned” cabin with a luggage compartment able to be greatly adjusted for load, state-of-the-art operation and suspension technology, and driving assistance systems.

2019 AUDI Q8: Image: Audi

”The Audi Q8,” the local operation told The Corner, ”is a composed companion for business and leisure. It’s the halo vehicle among the Audi Q range.”


It’s a big wagon. Despite the praise Audi SA has lavished on it in media information: ”The Audi Q8 exudes sporty dynamics and upscale prestige like no other SUV from the brand with the four rings. It’s five metres long, two metres wide and 1.71m high.”

Which, as Audi data aficionados will tell you, is wider, but shorter and lower, than its Q7 sister. Nevertheless, its three-metre wheelbase translates into a spacious interior that, Audi says, ”beats that of its direct competitors in most relevant dimensions”.

The rear three-seat system can slide fore/aft  and, with the backrests folded flat, and the luggage compartment accessed through a powered hatch, has a volume of 1755 litres.


The all-wheel Audi Q8 expands the ”progressive” design language Audi put on the road on the current A8 and will continue on future Audi models:  the Singleframe with its octagonal design is now the official face of the Q family.

2019 AUDI Q8: Image: Audi

The sloping roofline terminates at ”gently inclined” D-pillars above the quattro blisters over the wheel arches – home to, if you wish, 22” wheels.  A narrow gloss-black element with an integrated light-strip spreads wide between the tail-lights – now, Audi says, a brand feature illuminated day and night.


Twelve body finishes are available – two solid and 10 metallic or pearl-effect. A new colour, Dragon orange, will be exclusive to the Q8. Standard matrix diode headlights illuminate the road.

More than 25cm of ground clearance, short overhangs, quattro all-wheel drive and hill-descent control means the luxury wagon will handle reasonable bad gravel roads – especially with its self-adjusting shock-absorbers.

READ MORE Audi features on Carman’s Corner

Audi offers adaptable comfort/sport air-suspension as an option: as much as nine cm difference in ride height. All-wheel steering is another option, turning the rear wheels through up to five degrees for low-speed manoeuvres.

2019 AUDI Q8: Image: Audi

Choose the Audi Q8 55 TFSI and you’ll get a three-litre, six-cylinder, spark-ignition, engine fuelled through direct injection and capable of 250kW from 1370-4500rpm supported by 500Nm. Reaching 100km/h, should you wish to, will take 5.9 sec and acceleration will continue to  Its an electronically limited 250km/h.

The Audi Q8 55 TFSI consumes about nine litres/100km from the 85-litre tank.


A 3.0 TDI (45 TDI) will reach South Africa mid-2019.

The Q8 drive train includes mild hybrid technology: the 48V main electrical system has two important technology modules: a lithium-ion battery and a belt alternator starter. During braking it can recover up to 12kW of power and feed it back into the battery.

The MHEV technology enables long coasting phases with the engine deactivated and a start/stop range that begins at 22km/h, theoretically cutting fuel-consumption by about 0.7 litres/100km.


”The interior of the Q8,” Audi says,  ”is a luxury lounge. Easy-to-understand symbols stand for the digital precision from Audi and for the high level of integration of architecture and operation.

”The central element is the top MMI touch response display. With its black-panel look, it almost dissolves into a large, black surface when switched off.

2019 AUDI Q8: Image: Audi

”All elements refer logically to each other, from the flat air vent strip to the wide console on the centre tunnel bearing the Tiptronic selector lever. In the dark, contour light traces the distinctive design lines of the interior and provides backlight for the three-dimensionally lasered quattro badge above the glovebox – Audi loves the details!”

A contour/ambient lighting package is standard to show off the cabin: indirect ambient lighting, radiated from a surface source, that makes the instrument panel, door linings, and transmission tunnel appear to float.”


All upholstery is leather combinations in a palette of colours – full leather is also possible.  Buyers of an S line sport package will also get sport leather seats  with an embossed S logo on the front-seat backs.

Four-zone aircon is, of course, standard but with an allergen and pollutant filter and separate controls for the rear occupants.

The MMI touchscreen can manage nearly every function using two large displays. The upper 20cm display controls infotainment and satnav. The smaller screen handles heating and aircon and text input – with the operating resting a wrist on the gear selection lever.

2019 AUDI Q8: Image: Audi

Operation is swift and simple: an acoustic click confirms a function. Of natural language can dialogue instructions. Like Google, the voice control can, for example, understand “I am hungry” and the car will suggest a restaurants.

Now that’s what The Corner believes is a handy accessory… but then there’s also a B&O sound system with 23 speakers.


The Audi Q8 55 TFSI quattro tiptronic will be priced at R1 388 000 , which includes a five-year or 100 000km Audi Freeway plan and all taxes.

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